AI Insights · Timothy · July 2025
Hasbro Games on Unified Platform in Europe: Q2 2025 Performance
Explore the performance trends of top Hasbro games on a unified platform in Europe during Q2 2025, highlighting key metrics like downloads, revenue, and active users.
In the second quarter of 2025, MONOPOLY GO! from Scopely, Inc. showed strong performance across Europe. Weekly revenue fluctuated, peaking at approximately $5.7M in late May, while downloads saw a high of around 185K in mid-April. Active users remained robust, exceeding 2.5M in early June but gradually declined to about 2.2M by the quarter's end.
Scrabble® GO - New Word Game also from Scopely, Inc., experienced stable revenue growth, culminating in $44.9K by late June. Weekly downloads hovered around 30K, with a slight increase mid-quarter. Active user numbers showed minor fluctuations, maintaining over 1.2M throughout the period.
The newly released World of Peppa Pig NETFLIX saw an interesting trajectory. Revenue remained modest, with a peak of $120 in the final week of June. Downloads surged in May, reaching up to 54K, while active users peaked at 64K in late May before stabilizing around 24K by quarter's end.
My Little Pony Rainbow Runners from Budge Studios showed consistent download numbers, reaching a peak of over 20K in late June. Revenue was stable, closing the quarter at $1.9K. The game’s active user base remained steady, hovering around 78K.
Lastly, MONOPOLY: Bingo! from Clipwire Games Inc. displayed an upward trend in revenue, hitting nearly $28K in early June. Downloads saw a significant spike in late April with over 30K, while active users peaked at 38K in early May before tapering off.
These insights, derived from Sensor Tower data, offer a comprehensive look at the market dynamics for Hasbro games in Europe. For more detailed analytics, visit Sensor Tower's platform.